In local,
15 Oct 2020 10:30

Since the EU-Japan Economic Partnership Agreement (EPA) launched in February of last year, there has been a sharp increase of food export from the EU to Japan.  Yet, many EU exporters perceive an access to Japanese market is still difficult because of unfamiliar trade and business practices.  A webinar is organized to present useful and practical information for food producers and exporters in Belgium and help familiarize with Japanese market and export procedures to Japan.

Full session covering:

  • Topic 1: Understanding the Japanese culture and learning its business practices – 40 minutes including Q&A session
  • Topic 2: Process, procedures and planning for exporting a product to Japan, FOOD SECTOR – 55 minutes including Q&A session
  • Topic 3: EU-Japan Economic Partnership Agreement opportunities in the food sector – 40 minutes including Q&A session


–          Ms. Chieko Nakabayashi, Consultant

–          Yvan Van Eesbeek, Expert food – EU-Japan Center for Industrial Cooperation/EEN Japan

Ms. C. Nakabayashi worked at the United Nations Agencies in the fields of industries, and agriculture, forestry & fisheries.  She also worked for Japanese Government Agencies in all sectors concerned for Japan’s ODA programs. She is a licensed lecturer on management for manufacturing and service businesses.  She is currently based in Brussels and teaches at European Universities.


1. Belgium’s Food Export to Japan.

  • Facts and Images of Belgian Food and Drink – Royal and Historical Brands
  • Recent Surge in Belgium’s Food Export
  • Trade Supports for Belgium’s Food Exports

2. Belgium’s Advantages in Japanese Food Market – Cases of Selective Products

  • Beer
  • Frozen Potatoes
  • Dairy Products

3. How to Benefit from EU-Japan Economic Partnership Agreement (EPA) for Belgium Food Exports to Japan

  • Preferential Tariff Treatment – REX Registration, Rules of Origin, Partnership with Japanese Importers
  • Simplified and Efficient Trade – Import Processes & Procedures, Rules & Regulations

4. Knowing Japan’s Food Market and Products

  • Consumer Orientation
  • Distribution and Sales – Geography and Outlets, E-commerce
  • Trade Promotion and Due Diligence

5. Q&A

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